Global Group Organizes Fam & Press Trip to Promote Tuzla Canton

From November 16–19, 2024, Global Group, in collaboration with Pegasus Airlines, USAID Turizam, Devim Tours, and the Tourist Board of Tuzla Canton, successfully organized a Fam Trip and Press Trip for leading Turkish tour operators and media outlets, showcasing the tourism potential of Tuzla Canton.

The project brought together representatives from 13 renowned Turkish travel agencies and major media companies. The Global Group team managed the entire process—from logistics and site selection to coordination, destination presentation, and communication support.

Participants explored the region’s cultural and historical landmarks, hospitality facilities, and tourism infrastructure, while also enjoying authentic local cuisine. The initiative resulted in increased media visibility in Türkiye, stronger B2B connections, and more effective destination positioning within the Turkish market.

This successful event further demonstrates Global Group’s leadership in destination marketing and international tourism development, reinforcing Tuzla Canton’s reputation as an emerging travel destination.